Why Is Mona Lisa Smiling? The Reimagination of the CorporationA Faster Horse

Overview

David Gelb (Jiro Dreams of Sushi) tackles another venerable, beloved, and long-standing institution: the Mustang, crown jewel of the Ford fleet. Only this institution is in turmoil. As the fiftieth anniversary of the Mustang approaches and the car industry struggles through the deepest trough of the financial crisis, Ford launches a redesign. Now the jobs of workers at Ford’s Flat Rock Assembly Plant, the expectations of the thousands of Mustang devotees, and the livelihood of the city of Detroit are all placed squarely on the shoulders of Dave Pericak. As chief program engineer, he will guide the 2015 Mustang from assembly floor to showroom—if only he can get that vibration out of the steering wheel.
AI powered search

You may also like
Why Is Mona Lisa Smiling? The Reimagination of the Corporation
The Lovable Beetle
The Pioneers - the Story of Swedish Hot Rod
Top Gear: Cars with Soul
Capitalism: A Love Story
Toy Masters
When Glaciers Go
Race/America
Avec l'amour
Maxed Out
Enron: The Smartest Guys in the Room
This Film Is Not Yet Rated
Into the Clouds We Gaze
In Debt We Trust: America Before the Bubble Bursts
The Global Assembly Line
A Film Like Any Other















